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Many company leaders view brand building as an external operation. It's about polishing the logo, investing in a slick marketing campaign, building an impressive website, and being active on social media. Meanwhile, behind the closed doors of their offices, they ignore the most powerful brand builder they have: the work environment. This disconnect is not [...]
The global work landscape has undergone dramatic shifts over the past few years, with remote working and video conferencing at the heart of these changes. As organisations adapt to new realities, they are embracing technological advancements and evolving workplace strategies to accommodate the growing demand for flexibility and efficiency. In this article, we explore [...]
SweAsia Trading, an esteemed international trading company, has been making waves in the wine industry by successfully exporting high-quality French wines to Taiwan. Additionally, the company has been engaged in fruitful discussions with an East European company in the FMCG (Fast-Moving Consumer Goods) sector. This article explores the exciting export journey of European wines to [...]
